About Me

I am a Digital Growth Partner with a background in Computer Science & Engineering. I bridge the gap between complex technology and strategic marketing to help startups, agencies, SaaS companies, and e-commerce brands scale their entire online presence.

Instead of taking the traditional software engineering route, I spent the last 5+ years mastering the digital ecosystem—ranging from technical SEO and e-commerce operations to full-scale website management and remote team collaboration. My technical foundation allows me to communicate seamlessly with developers while keeping a laser focus on your business growth, traffic, and conversions.

I don’t just offer siloed services; I become your remote digital department. My goal is to handle the tech, optimization, and daily digital operations so you can focus entirely on scaling your business.

What I'm Doing

Website Management & Operations

I serve as your reliable website manager, handling everything from WordPress maintenance, landing page optimization, and plugin updates to routine audits and bug reporting. I ensure your site remains secure, functional, fast, and user-friendly.

Strategic & Technical SEO

Moving far beyond basic keyword research, I execute deep technical SEO audits, manage search console health, optimize internal linking, and build comprehensive content strategies that drive sustainable, high-converting organic traffic.

E-commerce Growth & Management

I help Shopify and WooCommerce stores optimize their product positioning and operational workflows. From advanced product SEO and inventory organization to strategic collection layouts, I make sure your digital storefront converts visitors into customers.

AI-Powered Marketing & Automation

I leverage cutting-edge AI strategy as a competitive advantage to maximize operational efficiency without compromising on quality. I implement automated content workflows, streamlined reporting, marketing automation, and smart tech solutions to accelerate business growth.

Testimonials

Daniel Lewis

Felecia was hired to create a corporate identity. We were very pleased with the work done.

Jessica Miller

thanks to the skill of Felecia, we have a design that we can be proud of.

Tanya Ruiz